We worked with High Mountain dispensary to launch one of the first recreational cannabis dispensaries in Billings and Ashland, Montana. We worked closely with the High Mountain team to develop a website to match their lifestyle recreational marijuana brand and boutique that valued quality, purity, and adventure.
The High Mountain website needed to capture the uber-professional feel of their luxury cannabis shop, and so did their product packaging, marketing collateral, menus, “point of purchase” assets, and in-store merch. As a brand-new business, High Mountain also needed a digital presence and a digital marketing strategy to announce that their doors are open for business.
Tone and Tenor
Specialized Package Design &
an Agile Digital Strategy
Through inspirational graphic design and thoughtful writing, the High Mountain website conveys the brand’s sense of adventure as well as their mission to educate and elevate recreational marijuana culture in a budding industry.
Our team developed package design for all of their in-store products in multiple sizes and strains including flower, concentrates and pre-roll containers, industry-specific exit bags, retails bags, building signage, wayfinding signage, in-store display signage, custom apparel, and print collateral (employee business cards, general business cards, discount cards, menus, etc.).
We also created a digital marketing strategy that navigated industry-specific regulations for promoting cannabis products that included display ads, organic social media, and Google Business Profile optimization. Our team also collaborated with the High Mountain team on event planning and radio to stimulate foot traffic and sales.
Category: Brand Identity
Gold Davey Award: Brand Package Design
Kinetic won a GOLD Davey Award in the category for Corporate Identity for Brand Package design for this innovative client.