07: The Most Certain Thing Is Uncertain: Lessons from Fox Entertainment’s Scott Edwards on Creative Success
In this episode of The Sting, we dive into the power of embracing failure and the lessons it brings, with insights from Scott Edwards, Executive Vice President and Head of Creative Advertising at Fox Entertainment. Scott takes us through his experiences in TV, video, and broadcast, revealing how navigating both success and failure shaped his approach to creative advertising. We explore the parallels between the entertainment industry and marketing, and how facing uncertainty can ultimately lead to groundbreaking successes. For marketing executives looking to push boundaries, this episode offers valuable takeaways on risk-taking, resilience, and finding growth in the midst of challenges.
Listen to this episode: