08: Mastering Persistence and Creative Risk with Leanne Bryant-Martin
In this episode of The Sting, we talk with Leanne Bryant-Martin, Director of Creative Writing and Video for The Container Store, who shares a powerful story from her days working in kid-focused marketing. She recounts a pivotal campaign for Evenflo that nearly didn’t happen — until a last-minute idea, born on a car ride to the pitch, became their most successful campaign ever. Through her story, we explore the importance of persistence, the courage to take creative risks and the value of pushing past “good enough” to uncover something truly great. Join us for insights on resilience, teamwork and finding the ideas that make a lasting impact.
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