As a revolutionary electric vocational truck start-up business, Zeus Electric Chassis approached Kinetic with a key purpose: build momentum for their financing launch. Our team came on board for the seed round of their fundraising effort and facilitated a robust grassroots outreach campaign.
We developed a comprehensive communications strategy (digital and print). This consisted of creating interesting, compelling, and distinctive visual branding and messaging. We then created investor presentations as well as talking points to target specific Zeus Electric Chassis’ audiences and facilitated outreach.
Their monetary goal for the first phase was to raise $500,000 and they surpassed this easily with $728,000.
Category: Brand Identity
Gold Davey Award: Corporate Identity – Logos
Silver Muse Award: Corporate Identity – Brand Identity
Kinetic won a GOLD Davey Award and a SILVER Muse Award in the category for Corporate Identity in Logos for Brand Stylescape for this innovative client.
The next phase entailed a crowdfunding campaign as well as actively pursuing the accredited investor path. We developed targeted presentations, branded and strategic collateral, and comprehensive investor books to assist the Zeus team in ongoing outreach efforts to expand their investor audience. Additionally, we helped them build out their website by integrating an investor platform, press kit and necessary financial data.